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Case Studies | U Buffet

U Buffet

U Buffet

Start date: 04/08/2015

Completion date: 07/14/2015

U-Buffet approached us to help them with their visibility for their new all you can eat buffet in Sheffield. The results we achieved even surprised us!

U-Buffet is a chinese all you can eat buffet in Sheffield providing authentic chinese cuisine. They had opened a new venue in Sheffield and were looking for ways to bring in clients.

The Issues

U-Buffet had listings on trip advisor and other review sites and a website with very little in the form of content. They also had the issue of not having a Google maps listing so no one knew of their existence.

The Solution

We setup and optimised a Google map listing including plenty of photos of the food and restaurant. Our copywriter put together targeted content on the features and benefits of the restaurant and we optimised the website accordingly. We built local “citation” links in appropriate local directories to help strengthen the authority of the site and built targeted links.

Results So Far

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In a very short time the site ranked in the no.1 spot for the map listing for all related terms including “Chinese Buffet Sheffield”, “All You Can Eat Buffet Sheffield” etc, and we were able to show a considerable increase in phone calls, people asking for driving directions and clicks through to the website. The site also has quite a few customer reviewing the site via the Google Maps Listing. This quickly turned around the footfall into the restaurant and it continues to be a thriving business.

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